And why it’s so important in choosing CBD products.
The other day, a sales rep for a competitive company walked into one of our pharmacy partner stores and presented his product to the owner. He told the owner, who happens to be a Pharm D. (Doctor of Pharmacy) that his product was a THC-free, Full Spectrum product, to which the doctor replied “do you even know what Full Spectrum means?”
He went onto explain to the young man that it was impossible to have Full Spectrum if the product was THC-free as by definition, Full Spectrum means that the extract contains ALL the cannabinoids and terpenes, INCLUDING some THC.
If you look at the labeling on all our products and boxes, you’ll see the words “FULL SPECTRUM”. As most of our customers know, that’s the only way we make our products. And for a very good reason. Full Spectrum simply performs better.
For some time now, researchers and practitioners have believed that a more unrefined extract taken from the plant itself provided more benefits due to what’s called the entourage effect. First described in 1998 by Israeli scientists Shimon Ben-Shabat and Raphael Mechoulam, the entourage effect supposes that the multiple cannabinoids and terpenes found within Cannabis Sativa actually work in unison and harmony to produce a better outcome than if they were employed solo. In other words, “the whole is greater than the sum of its parts” when it comes to cannabis.
A presentation given at the International Cannabinoid Research Society Symposium in Montreal in 2017 seems to leave little room for doubt that this is the case. Dr. Fabricio A. Pamplona, Scientific Director of Entourage Phytolab in Sao Paulo, Brazil compared studies of epileptic patients between 2013-2016 that had used either CBD rich extracts or a purified CBD isolate. What he found was that CBD isolates showed a 43% efficacy in reducing seizures, while CBD rich extracts almost doubled this at 78%. He also discovered that almost 3 times the amount of purified CBD isolate was needed for seizure reduction compared with CBD rich extracts, and that herbal CBD had less than half the amount of reported side effects compared to its isolated, or non-full spectrum alternative.
So that’s why we make our product using whole plant, full spectrum extract from the aerial parts of organically-grown hemp plants. But we don’t stop there. We extract using our proprietary low-temperature, low-pressure technique that preserves the cannabinoids and terpenes in a way other processing methods don’t. And what we end up with isn’t run-of-the-mill CBD; we end up with the finest CBD products available. And if you’re using them, we think you’ll agree.
And therein lies our passion… to produce the most efficacious FULL SPECTRUM CBD products money can buy. Because that’s what you, our customers, deserve.
With all our best,