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Why We Test Where We Do

Reliable, accurate testing is the very cornerstone of ensuring that you, our customers, receive a safe, effective product that matches the label claims. We take this part of our job...

Man thinking looking at words saying is it really better?

Hemp Oil vs. CBD Oil

Or what’s in a name as it pertains to CBD… In the immortal words of William Shakespeare from Romeo and Juliet: "What's in a name? That which we call a...

A Hot Air Balloon view from below looking up

The True Meaning of FULL SPECTRUM…

And why it’s so important in choosing CBD products. The other day, a sales rep for a competitive company walked into one of our pharmacy partner stores and presented his...

The Trouble with Tribbles…

Original Publish Date - February 1st 2019 Or how so many CBD companies cause consumer confusion. I almost hate to write this, as it gives away my age, but one of my...

Beware of Products Refined from “Seeds, Stems and Stalks.”

Original Publish Date - January 19th 2018 Because Real CBD isn’t! This morning I got a request from a potential distributor in a different country who was looking for product that was...

A Crisis of Unmitigated Proportion

Original Publish Date - October 27th 2017 An Epidemic Out of Control As a person involved intimately with the healthcare field for more than 25 years, I had hoped that the words...

CBD Isolate falling against a black background

The Trouble with Isolate

Original Publish Date - September 30th 2017 For those of you who’ve followed Imbue Botanicals from the very start, you know how passionate we are about using the terms “whole plant” and...

It’s Earth Day 2020.

Let’s celebrate HEMP! (and CBD!) Happy Earth Day! I know it seems it a bit overshadowed by the current pandemic, but frankly, the need to focus on the environment is...

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