Especially when it comes to CBD!
As a younger company, you struggle with the question of what professional organizations and industry groups to join. You want to be sure that the ones you join are not only effective in helping represent your cause as a commercial entity, but embody the ideals and business philosophy to which you subscribe as well.
You may have noticed that on our website, we have the membership logos of 2 groups we are particularly proud to be a part of…NPA (Natural Products Association) and NCPA (National Community Pharmacists Association).
NPA “strives to achieve a broader, more accessible marketplace for natural products that will improve the quality of life for consumers worldwide.” And as it specifically relates to CBD…” As long-time advocates for commonsense practices relating to cannabidiol (CBD) usage, the Natural Products Association (NPA) is seeking help from Congress to encourage the Food and Drug Administration (FDA) to establish a safe use level for dietary supplement and conventional food CBD products. As a result of NPA’s work with Congressman Jerry McNerney (CA-09), last week he filed an amendment to modify the House Agriculture appropriations bill to include critical funds that would enable FDA to undertake the appropriate processes and set a safe level of CBD for consumers to use each day.
“With over 1,500 CBD products in the marketplace, consumers have a right to know whether the products they are consuming are safe. This fundamental language would provide companies making and selling CBD products the regulatory clarity they need and consumers the assurance that they deserve that products meet federal safety standards,” said Dr. Daniel Fabricant, President and CEO of the NPA.
As a CBD company committed to the safest, most efficacious natural CBD products available, we think our association makes terrific sense.
With NCPA we think the synergy there is outstanding as well. You see, we believe that independent pharmacists, as healthcare professionals, play a vital role in helping their patients sort through the massive amount of products and brands, and select the right product to address the patient’s issues and needs. “Founded in 1898, the National Community Pharmacists Association is the voice for independent pharmacy, representing 22,000 pharmacies and employing more than 250,000 individuals nationwide. Independent pharmacy is an $80 billion marketplace. Community pharmacists are local health care problem-solvers who can customize solutions to local health challenges for groups and employers. They are rooted in the communities where they are located and are America’s most accessible health care providers”
At Imbue, we think we’ve made the right decision associating with these two groups. And we think you’ll agree.
With all our best,